People say that green is definitely the new black. But don’t for a moment think that finding color inspiration naturally starts and ends using the color green! Becoming enviromentally friendly definitely holds great potential, especially when considering just how far this movement will go towards protecting nature and all its beauty. Nevertheless the degree in which color can be inspired by nature extends well beyond shades of green.
It’s diversity makes nature a continuous method to obtain inspiration for first time ideas and methods to choosing color. Stop and think for just a moment in the sheer variety of natural landscapes which one can find across this world. Plateaus, valleys, cliffs, oceans, rivers, lakes, brooks, deserts, volcanic islands, botanical gardens, amusement parks, national and state parks, pastures, even a vacation to your nearby farmer’s market are places with colors inspired by nature.
Usually nature’s hues don’t shock or invigorate. Instead, colors inspired by nature are comfy, inviting, and pleasing to the eye. Subconsciously, we expect naturally-occurring color combinations to get doing this because we’re used to seeing those colors together either naturally or while using the Pantone Formula Guide Solid Uncoated. Think earth tone browns and shades of blue that remind us of your earth and sky.
Stretch your imagination and pinpoint the way color combinations seen in nature change using the changing seasons. Picture an eco-friendly tree-covered mountain range that turns into brilliant yet warm hues of gold, orange, and red during autumn. Or imagine a gently rolling hill overflowing with multi-colored wildflowers that turns 79dexrpky a satiny mound of snowy white during the winter.
Now take that same rolling hill packed with flowers and imagine the actual way it changes not from season to season, but day-to-day. Picture in your head those vivid floral colors awash in shades of gray like a fierce thunderstorm approaches. See how even everyday variations in the weather can trigger new bursts of color inspiration?
The very next time you’re looking for the perfect color combination for your personal fashion or graphic designs, a client’s brand, or even for the launch of a cool product that promises to save the environment, let nature inspire you. It’s everywhere you gaze even if you’re being placed in the midst a concrete jungle. Once you’ve learned that perfect nature-inspired scene, matching those colors is easy making use of your Pantone color system!